THE MARKET: Will “Worst Week” on CBS make it to a fifth episode? The half-hour comedy will premiere on Monday, September 22 at 9:30 p.m. ET. Trading will close immediately after its scheduled third episode on October 6 at 10 p.m. ET. If a fifth episode airs, shares are worth $100. If it doesn’t, they’re worth $0. See TV confirmation guidelines.THE DATA: “Worst Week” is another overseas export network execs are hoping will catch on big in the States. CBS has had early success with Canadian import “Flashpoint.”
OUR TAKE: Big kudos for Kyle Bornheimer, a longtime commercial funnyman and cameo-dweller, for finally getting that lead role in “Worst Week.” New York Mag savaged the pilot, but Kurtwood Smith (“That 70’s Show”) knows how to please. If the show bombs, CBS has shown willingness to will pull the plug in favor of more CSI repeats, so hedge your bets.
LEARN MORE: See the “Worst Week” Home Page. “WORST WEEK” CONTENT ON YOUTUBE: